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[13.09.2011] Freesat reaches 2 million sales

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Freesat has sold its 2 millionth unit, taking gross retail sales to nearly £1 billion since its launch in May 2008.

According to Freesat customer research, 47% of its customers have come from Sky households so far in 2011 and c.88,000 new homes were added in Q2 2011.

Freesat's Managing Director,Emma Scott, said: 'We launched three years ago and in that short time have quickly established ourselves as a real challenger and genuine alternative to pay-TV. With five HD channels, access to the BBC and ITV Players, as well as Freesat+ all available subscription- free, we're giving customers a high quality service without a high price.'

Freesat has also announced it will be launching its second generation of products and services in early 2012.

Source: http://www.dtg.org.uk

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